PIER 39 is part of the AAA Show Your Card and Save Program. Show your AAA card at the California Welcome Center and receive a free PIER 39 Fun Pack with one hour free parking in the PIER 39 Parking Garage, 20% off at participating restaurants and other special offers.

The California Welcome Center is open daily from 9am-7pm (except Thanksgiving and Christmas Day) and located on Level 2 by Fog Harbor Fish House.