New Store Openings

If you are planning a visit to The PIER, check out two new shops that have opened recently that you don’t want to miss.

Travel Buddies T-shirts, backpacks, soft toys


Pacific Outfitters has custom designed travel gear including accessories, apparel, bags, and colorful luggage. This family-owned business has been in the Bay Area for fifteen years, and we are happy to have them at PIER 39. You can find them on Level One, mid-Pier, just past Pier Market.

Pokemon soft toys


Build-A-Bear Workshop, located on level One, right next to the San Francisco Carousel, is a great place to create memories by customizing your own furry friend. You can celeBEARate any occasion as you add your favorite scents, sounds, outfits, and accessories to your Build-A-Bear. The PIER 39 location is the only place you can build your own Sea Lion just like the ones at The PIER.

The fun doesn’t have to stop with these two new stores, we have more than 55 shops to check out on your next visit to PIER 39!